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Press Release

404 Publishing/Editis is Bringing Aconyte Books to France

Asmodee Entertainment are delighted to announce that Aconyte, the new fiction imprint of global games group Asmodee, has licensed its game-based novel series for French translation and publication in an exclusive partnership with 404 Publishing, an imprint of major publishing house Editis (part of entertainment and communications group Vivendi). The deal was concluded by Asmodee Entertainment’s licensing manager, Alexander Thieme.

404 Publishing will publish about 10 new Aconyte titles per year, with series of books based in the worlds of many of Asmodee’s most imaginative games. To start this collaboration, the first two novels will be published in March 2021, and will be set in the universes of Arkham Horror and KeyForge. Aconyte’s range appeals in equal measure to existing fans of the games and general readers of exciting adventure and fantasy fiction, so the novels will be distributed to bookshops, but also game and pop culture stores.

Alexandra Bentz, Director of 404 Publishing, is delighted: “Creating a partnership with Asmodee, world leader of board games, for this new editorial adventure was obvious for us. Our values are the same: offering to the fan base original and fascinating adventures around their favourite universes. Developing stories, making them dream, surprising them again and again…”

Aconyte’s publisher, Marc Gascoigne, said: “We’re thrilled to be working with a wonderful French publishing partner who truly understands Asmodee’s passion for ‘Great games, amazing stories’. We look forward to working with the talented 404 team in Paris to make this venture a great success, for many years to come.”

As part of its ambitious mission to set up exciting new content platforms for both wholly owned and top flight third-party properties, Asmodee Entertainment has recently announced Aconyte’s range of novels set in the worlds of some of Asmodee’s most popular games, and more featuring a host of characters from Marvel comics and Ubisoft’s game worlds. The imprint’s mission is to go beyond tie-in fiction and novelizations, to produce vibrant standalone stories with richly imagined characters in living, deeply realised settings. The list debuted in early September 2020, with English-language sales and distribution handled by Simon & Schuster.

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