Ata-Boy, Inc. was incorporated in California in 1989. Since that time, they have become the leader in licensed pop culture novelty items. Ata-Boy currently hold over 25 key licenses and have been working in the licensing business over 30 years, with extensive experience working with licensing companies to create fun and exciting products and merchandising programs. Ata-Boy’s in-house art team has over 25 years of experience working with style guides and artwork approvals. With an eye on current trends and specific markets, Ata-Boy is a pop culture phenomenon!